A Popup Display not only acts as a background to your screen, but provides your area definition, and permits you to focus attention on a particular image. Well-designed popup displays make a statement about your service or product. Of Course you can just place your popup against the rear wall, stick a table in front of it, fill out the table with brochures, and eliminate that. However, you can do better than that. You should carefully calculate the space requirements and the specifications of your popup screen, then design your working place around it. As previously mentioned your Popup should function both as a backdrop in addition to your main vehicle for promoting the image of your company in addition to your Main Product Message. Step back from your screen for a minute and look at it.
First, she’s probably trying to find a company name, since she has travelled a while to have a look at a number of exhibits. Be certain that you give them what they are searching for. Use trade show graphics that is striking to display your logo in a clear place near the top of the surface of the display. That way it will be as visible as possible. The same is true of the message that is important. Try to encapsulate service or your product which you could focus on. This might be a product symbol, especially if it is familiar to most people. But it might also be a two or three word phrase that summarizes and defines your product. It is very important to keep it on a single, near the top of your screen, or at most two lines, where it will get maximum exposure.
The rest should be accustomed to creating the primary product message. You shouldn’t use a great deal of copy to really tell the specifics of your goods to people. You will spend the majority of your time blocking the view of your screen if the show is successful, and your prospects will not have the ability to read the text. You want to discover a few striking images and incorporate them. The best popup display often uses a single picture. It is most important to not forget that visitors aren’t usually going to go up to your screen and read the info on it.